sensory marketing - Berkeley Political Review

World

From Abandoned to Essential: China’s Ban on International Adoptions Signals a New Era for Daughters

By Makena Tom

For decades, Chinese daughters were abandoned in favor of sons, leading to waves of international adoptions like Kate's. This new restriction on international adoption seems to signal a change in how Chinese society views its daughters today.

Eren Yeager and America’s Preemptive Foreign Policy Strategy

By Nicolas Naing

“If we kill all our enemies on the other side of the sea, will we...

California

Prop. 36 Would Curb Rates of Theft and Drug Addiction

By Caspar Turner

A national drug crisis and a shoplifting epidemic have combined to make California, and the San Francisco Bay Area in particular, a hotbed of petty crime. Now Californians will have the opportunity to undo this trend, at least in part.

Human Rights Issues in California: The Case of Human Trafficking

By Daniel Villatroro

Human trafficking is a dark shadow looming over California, silently ensnaring thousands each year. It's...

Sight. Sight. Sound. Smell. Taste. Touch. Since the 1940s, major marketing corporations have studied ways to appeal to our five senses to convince us to buy. Today, manipulating…

Posts tagged as “sensory marketing”

Sensory Marketing – When Music Makes You Buy